By Ivan Misner, Visit Amazon's Hazel M. Walker Page, search results, Learn about Author Central, Hazel M. Walker, , Frank J. De Raffelle Jr

ISBN-10: 1599184249

ISBN-13: 9781599184241

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Example text

The Survey Says . . He Says . . She Says . . CHAPTER 4 - Gender-Specific Networking Obstacles The Survey Says . . He Says . . She Says . . The Survey Says . . He Says . . She Says . . The Survey Says ... He Says... She Says... CHAPTER 5 - Alternate Perceptions, Differing Preferences The Survey Says ... He Says . . She Says . . The Survey Says . . He Says . . She Says . . The Survey Says ... He Says ... She Says... CHAPTER 6 - What Steers Male and Female Networking Inertia? The Survey Says ...

That is why sex works to sell most anything to most of the population. We even used sex to sell this book to you, or at least pique your interest until you found deeper meaning in its pages. But first we had to get you to pick it up and look at it, didn’t we? If you want to sell a car, just drape a few scantily clad women over it. If you’d like to sell beer, depict a scene in which a classic nerd has a gaggle of well-endowed models hanging on his arm as he chugs from the bottle. Half-dressed women have been used to sell things to men for years.

The best insurance you can take out on both personal and professional future is to network before you actually need anything. Think of the act of networking as building a huge, detailed net over time that will catch all kinds of great treasures, including you, if you fall. BUSINESS–BUILDING MANTRA Build your network before you need it and your “net” will “work” for you. Now let’s get started! There’s a lot to learn. CHAPTER 1 The Exception Becomes the Perception The Survey Says . . Everyone Wants to Get Along The realm of business today is global, not just local or national.

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